Disclosure: This is a sponsored post in partnership with Save Mart Companies. Although our family receives product samples, discounts etc. in exchange for my time and efforts in attending and reporting my opinion within this blog, I always give an opinion that is 100% mine.


Are you looking to save money at the grocery store? Of course, you are! With prices rising on gas, food, and more, we are always looking for ways to save more money. Well, be sure to check out the Save Mart Companies NEW expanded Private Labels!


The Save Mart Companies today announced the expansion of new products available from its private label “Our Brands” portfolio in its more than 200 Save Mart, Lucky California and FoodMaxx stores located throughout California and Northern Nevada. 


“We are pleased to announce a significant expansion of ‘Our Brands,’ giving shoppers a much greater ‘power of choice’ in all of our Save Mart, Lucky California and FoodMaxx stores,” said Rebecca Calvin, chief merchandising officer, The Save Mart Companies.  “We offer a growing assortment of everyday products including high quality organic and better for you options, meal and snack solutions, household items, pet food, personal health and hygiene, all with a three-tier approach – premium and unique flavor offerings, national brand equivalents, and cost-saving choices.”

This latest expansion of products and foods follows the company’s addition to its portfolio of proprietary products in 2021 with the launch of its Crav’n private label. 


“With the economic pressures our shoppers are facing today, the ongoing expansion of our proprietary brand options and everyday solutions we provide, reaffirms our commitment to our customers in the strongest way possible,” said Calvin. “For the past 70 years, The Save Mart Companies has been dedicated to making a difference in our customers’ lives by providing quality products at everyday affordable prices.” 


The Save Mart Companies private label, quality own brands include:

National Brand Equivalent

  • Sunny Select – The Save Mart Companies exclusive own brand; includes everyday staples such as bread, condiments, frozen and canned foods that are equal to national brand items with “as-good-as” or “better-than” quality. 
  • Sunnyside Farms – The Save Mart Companies exclusive own brand; includes quality dairy and frozen products that are as good as or better than national brands. 
  • Char King – barbecue items that include briquettes, lighter fluid and logs.
  • Simply Done – general everyday home items, cleaning and laundry supplies, and tableware.
  • TopCare – personal and general health-related items with “as-good-as” or “better-than” quality comparable to national brands.
  • TippyToes – diapers, wipes, formulas, food and snacks that are quality tested and affordably priced.
  • Crav’n – meal and snack solutions such as pizzas, frozen appetizers, salty snacks and cookies.
  • Paws Happy Life – affordable quality pet food, treats, and accessories that are comparable to national brands.

Alternative Options

  • Pacific Coast Selections & Pacific Coast Organic – The Save Mart Companies exclusive own brand; premium quality products such as jams, jellies, syrups, meal solutions, and snacks.
  • Pure Harmony – pet food with wholesome, real ingredients, formulated to provide optimal nutrition and excluding artificial preservatives and flavors.
  • Full Circle Market – highly organic and best-of-nature food, beverages, and non-food products, including wholesome, less processed items, and sustainably sourced seafood.

Cost Saving Choices

  • Bayview Farms – The Save Mart Companies exclusive own brand; opening price point for those essential basics.
  • That’s Smart – hundreds of budget-friendly essentials across the store, including chips, snacks, frozen items, salad dressings, peanut butter, and pasta sauces.

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For more information on The Save Mart Companies’ private label offerings, please visit www.thesavemartcompanies.com/. 

The Save Mart Companies

For more than 70 years, The Save Mart Companies has proudly been rooted in communities and neighborhoods, throughout California and Northern Nevada, offering the freshest produce from the heart of the agriculturally rich Central Valley and products reflecting the diverse tastes of communities served. Today, the company employs over 14,000 team members and operates more than 200 stores under the banners of Save Mart, Lucky California and FoodMaxx. In addition to its retail operation, the company also operates Smart Refrigerated Transport and is a partner in Super Store Industries (SSI), which owns and operates a distribution center in Lathrop and the Sunnyside Farms dairy processing plant in Turlock. For more information on the company, please visit: www.TheSaveMartCompanies.com. 

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